Sonoma Valley Launches New Campaign
BrandStrategy has enjoyed working with the Sonoma Valley Visitors Bureau. Experience Sonoma Valley is in the process of reintroducing their destination to the world. Checkout their launch video .embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; }
BrandStrategy, Inc. Bestows Two Masters of BrandScience™ Awards
It is with great pleasure that we announce the Masters of BrandScience Awards. Ken Uptain, President, and Tahne Davis, Director of Brand Management, of Essentia Water, LLC, USA, join more than 60 other remarkable executives from around the world who have received
Queensland Learns Brand Value Is Not Relate to Cost
International brand expert BrandStrategy Founder and Chairmain, Duane Knapp recently spoke to the 2014 Destination Q Forum. This destination branding conference in Queensland, Australia is an annual event bringing together stakeholders from business and government throughout the Australian State
IBM Embracing BrandStrategy
This recent IBM advertisement in The Wall Street Journal references the value of a "brand promise". We are excited to see IBM recognizing the importance of a BrandPromise® commitment. "The CMO now plays an essential role in aligning the company's
Annika – Private Clubs Magazine
Read the Article In May, Sorenstam unveiled both a new wine and fragrance under the "Annika" moniker. With the pro tour behind her, what's next for golf's golden girl? Turns out Sorenstam's just getting started and, boy, does she mean business. BY EDWARD
Guest on TravelTalk Radio
Listen to Duane on Travel Talk Radio Visit the Travel Talk Website
Branding: More Than Meets The Eye
June 2008 By Danielle Rhéaume - WASHINGTON BUSINESS My mom and I had a tradition when I was growing up. Each year, when it was time to go to the department store and get new school clothes, I would hit the ground
Doctors Eyecare Network
DEN Dialogue Newsletter KELOWNA, BRITISH COLUMBIA – Keynote speaker Duane Knapp walked the talk in his presentations at A Natural Advantage, our major training event for 2007. He left Doctors Eyecare members, practice staff, and suppliers feeling very special - not