United States Patent and Trademark office grant Certification Mark for Genuine Skagit Valley

BrandStrategy®, Inc. is pleased to announce that the United States Patent and Trademark office granted registration to a Certification Mark to the Port of Skagit for Genuine Skagit Valley. This means that agricultural products and agricultural services from the Skagit Valley can now be certified as to their origin by a federally registered Mark. To.. read more →

Innovation Partnership Zone Announces “GENUINE SKAGIT VALLEY” Certification Mark

An exciting announcement was made at the Skagit Ag Summit this afternoon, that could change the face, and the marketing, of Skagit agriculture. During a presentation on Innovation, Port of Skagit Executive Director Patsy Martin spoke about enhancing the success of our local agricultural economy, by highlighting the high-quality agricultural products grown and produced within.. read more →

Our clients have a lot to celebrate!

Essentia Water Named Best Label Design at Beverage Digest Awards Inaugural award program highlights creativity and spotlights innovators across the North American beverage industry Essentia, the pioneer of ionized alkaline water in the U.S., has received top honors at the inaugural Beverage Digest Awards under the category of Best Label Design. The award was announced.. read more →

Brookhaven Convention and Visitors Bureau Launches Significant Destination Strategy Effort

Brookhaven Convention and Visitors Bureau, Inc. has launched an in-depth effort to create a unique identity and marketing campaign for the city of Brookhaven. The CVB has engaged BrandStrategy, Inc. and Zehnder Communications in the brand development process. BrandStrategy, Inc., a Washington-based firm that specializes in destination strategy and Brand Science, is currently leading an.. read more →

Radius Indiana Unifies Region with New Tourism Initiative

BEDFORD, Ind. (March 13, 2019) — After a year-long effort, Radius Indiana has unveiled its new tourism initiative: ‘Discover Southern Indiana’. The region-wide tourism drive is the first of its kind for the area and gives an identity to the opportunities the Radius region has to offer to its visitors. Tourists looking to visit the.. read more →

BrandStrategy, Inc. Bestows Masters of BrandScience™ Award

August 2018   It is with great pleasure that we announce our newest Masters of BrandScience Award.  Steve McGraw, Chief Executive Officer of Homage Senior Services joins more than 60 other remarkable executives from around the world who have received this award. The Masters of BrandScience designation is presented to leading executives who have advanced.. read more →

Jonny Westom bestowed Master of BrandScience Award

BrandStrategy, Inc. Bestows Masters of BrandScience™ Award It is with great pleasure that we announce our newest Masters of BrandScience Award. Jonny Westom, Executive Director of the Sonoma Valley Visitors Bureau, USA, joins 60 other remarkable executives from around the world who have received this award. The Masters of BrandScience designation is presented to leading.. read more →

Client Success – Washington State Employees Credit Union

We are proud to congratulate Washington State Employees Credit Union (WSECU) on their continued success. WSECU is a not-for-profit credit union founded 1957 by a handful of state employees in Olympia, Washington, that struggled to get access to the financial services they needed from other institutions. This foundation in the values of public service continues.. read more →

BrandStrategy, Inc. Bestows Two Masters of BrandScience™ Awards

FOR IMMEDIATE RELEASE February 2017 BrandStrategy, Inc. Bestows Two Masters of BrandScience™ Awards It is with great pleasure that we announce the Masters of BrandScience Awards. Gretchen Hall, President and Chief Executive Officer, and John Mayner, Vice President of Marketing and Communications, of the Little Rock Convention & Visitors Bureau, USA, join 60 other remarkable.. read more →

Brand Love Examined in MarketingNW.com

Duane, with Don Morgan, co-authored an article examining how and why we love certain brands. “As the world has evolved, so has our feelings about brands. Historically, brands have been viewed for their utility value (i.e., what do they do for us and how do they make our lives easier). An emerging BrandScience™ philosophy indicates.. read more →