Experience Sonoma Valley building BrandPromise with Facebook Fans

Having worked with BrandStrategy over the past few years, Sonoma Valley is really putting their BrandPromise front and center in their new collection of Facebook Advertisements. Escape. Explore. Enjoy. is effective at fostering emotional connections with potential guests.

The broader strategy for Facebook mixes content from the organization’s own website SonomaValley.com, coverage from other media outlets including SonomaMag.com and WineCountry.com, an aggregation of posts from other’s in the community and community events, all interspersed among an impressive array of Sonoma Valley photography.

Kudos for an excellent job conveying the Sonoma Valley BrandPromise!