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International brand expert BrandStrategy Founder and Chairmain, Duane Knapp recently spoke to the 2014 Destination Q Forum. This destination branding conference in Queensland, Australia is an annual event bringing together stakeholders from business and government throughout the Australian State of Queensland who are dedicated to building the region's brand. Did you know that

This recent IBM advertisement in The Wall Street Journal references the value of a "brand promise". We are excited to see IBM recognizing the importance of a BrandPromise® commitment. "The CMO now plays an essential role in aligning the company's values and beliefs with its brand promise. They are spending more and more time

Read the Article   In May, Sorenstam unveiled both a new wine and fragrance under the "Annika" moniker. With the pro tour behind her, what's next for golf's golden girl? Turns out Sorenstam's just getting started and, boy, does she mean business. BY EDWARD SCHMIDT JR. | PHOTOGRAPHY BY PONTUS HOOK/WIREIMAGE What do you do for an encore after