David Snodgrass

Current or Previous Title: President & CEO Lake Trust Credit Union

Area of Expertise: Strategy, Brand Building, Leadership

Short Bio: Versatile and visionary senior credit union professional with 25+ years of success producing consistent revenue growth and driving innovation—in areas of membership, services and products—for one of the largest credit unions on the East Coast. Named President and CEO at Lake Trust Credit Union in Michigan in October 2011. Rich mix of financial discipline, creativity, technical accounting, leadership talents and keen understanding of how to build high-performing teams that deliver exceptional results. Nationally recognized industry expert who is widely sought after for speaking and consulting engagements on issues ranging from collaboration and change management to strategic scenario planning. Experienced in complex mergers, corporate headquarter relocations, and retail branch design and deployment. Former officer for credit union regulatory agency whose strong, ongoing relationships with federal regulators have resulted in profitable new ventures.